Privacy Policy (POPIA)

Last Updated: 27 May 2026

This Privacy Policy forms part of the ClarifaiOnline.co.za Website Terms and Conditions.

ClarifaiOnline.co.za is operated by Tridev (Pty) Ltd trading as Mere-Ridge Pharmacy (“Mere-Ridge Pharmacy”, “Clarifai Online”, “we”, “our”, or “us”).

Mere-Ridge Pharmacy is committed to protecting your privacy and personal information in accordance with the Protection of Personal Information Act, 2013 (“POPIA”), applicable healthcare confidentiality obligations, and relevant South African legislation.

This Privacy Policy explains how we collect, use, process, store, disclose, and protect personal information when you use our website, online pharmacy platform, healthcare services, ecommerce services, and related systems.

By using this website or services, you consent to the processing of personal information in accordance with this Privacy Policy.

1. Responsible Party

Registered Company: Tridev (Pty) Ltd

Trading As: Mere-Ridge Pharmacy

Website: ClarifaiOnline.co.za

Physical Address:
99 Buldana Road
Merebank
Durban
KwaZulu-Natal
4052
South Africa

Landline: 031 015 5554
WhatsApp: 062 557 4089
Email: info@clarifaihealthpharmacy.co.za

2. Information We Collect

Mere-Ridge Pharmacy may collect and process the following categories of information:

• full names and contact details;
• delivery and billing addresses;
• identity or verification information where required;
• prescription and healthcare-related information;
• medical aid information where applicable;
• order history and transaction records;
• payment confirmation information;
• website usage and technical information;
• customer support communications;
• account registration details;
• and information voluntarily submitted through forms, consultations, or communications.

3. Special Personal Information

Certain healthcare, prescription, clinical, or medical information may constitute special personal information under POPIA.

Such information will only be processed:

• where required for pharmacy or healthcare services;
• with appropriate consent where required;
• where legally authorised;
• or where necessary to comply with healthcare, pharmacy, and regulatory obligations.

4. How We Use Personal Information

Mere-Ridge Pharmacy may use personal information for purposes including:

• processing and fulfilling orders;
• dispensing medicines and healthcare products;
• prescription verification and pharmacist review;
• delivery and collection coordination;
• customer support and communication;
• payment verification and fraud prevention;
• medical aid processing where applicable;
• regulatory and legal compliance;
• website administration and operational management;
• service improvement and analytics;
• security monitoring and fraud detection;
• and healthcare-related communications where appropriate.

5. Lawful Basis for Processing

Personal information is processed on one or more of the following lawful bases:

• consent;
• performance of contractual obligations;
• compliance with legal and regulatory obligations;
• legitimate business interests;
• healthcare and pharmacy obligations;
• and protection of legitimate interests of patients and customers.

6. Sharing of Information

Mere-Ridge Pharmacy may share personal information with authorised third parties where reasonably necessary, including:

• payment gateway providers;
• courier and logistics providers;
• medical aid administrators;
• registered healthcare professionals;
• pharmacy and healthcare service providers;
• technology and hosting providers;
• professional advisers;
• regulatory authorities where legally required;
• and service providers acting on behalf of Mere-Ridge Pharmacy.

Mere-Ridge Pharmacy takes reasonable steps to ensure that third-party providers maintain appropriate confidentiality and security obligations.

7. Payment Information

Electronic payment transactions are processed through secure third-party payment gateway providers.

Mere-Ridge Pharmacy does not store full card or banking details on its systems.

Payment providers process information in accordance with their own privacy and security policies.

8. Cookies and Website Technologies

This website may use cookies, analytics tools, and related technologies to:

• improve website functionality;
• enhance user experience;
• monitor website performance;
• analyse website traffic;
• support ecommerce functionality;
• and assist with security and fraud prevention measures.

Users may manage browser cookie settings, although disabling cookies may affect website functionality.

9. Information Security

Mere-Ridge Pharmacy implements reasonable technical and organisational security measures designed to protect personal information against:

• unauthorised access;
• loss;
• misuse;
• destruction;
• disclosure;
• or alteration.

While reasonable safeguards are implemented, no electronic system or transmission can be guaranteed completely secure.

10. Retention of Information

Personal information may be retained:

• for as long as necessary to fulfil the purpose for which it was collected;
• to comply with healthcare, pharmacy, legal, tax, and regulatory obligations;
• to resolve disputes;
• or to enforce agreements and policies.

Certain healthcare and pharmacy records may be retained for legally required periods.

11. Your Rights

Subject to applicable law, individuals may have the right to:

• request access to personal information;
• request correction of inaccurate information;
• request deletion where legally permissible;
• object to certain processing activities;
• withdraw consent where processing is consent-based;
• and lodge complaints with the Information Regulator.

Requests may remain subject to legal, healthcare, pharmacy, and regulatory recordkeeping obligations.

12. Marketing Communications

Mere-Ridge Pharmacy may send service-related or healthcare-related communications where reasonably necessary.

Marketing communications may only be sent in accordance with applicable legal requirements and customer preferences.

Customers may opt out of non-essential marketing communications at any time.

13. Third-Party Websites

This website may contain links to third-party websites or services.

Mere-Ridge Pharmacy is not responsible for the privacy practices, content, or security of third-party websites.

Use of third-party websites remains at the user’s own risk.

14. Cross-Border Processing

Certain service providers or technology systems used by Mere-Ridge Pharmacy may process or store information outside South Africa.

Where cross-border processing occurs, Mere-Ridge Pharmacy will take reasonable steps to ensure appropriate protection of personal information in accordance with applicable legal requirements.

15. Amendments to this Privacy Policy

Mere-Ridge Pharmacy reserves the right to amend this Privacy Policy from time to time.

Updated versions will be published on the website and become effective upon publication.

Continued use of the website or services constitutes acceptance of the updated Privacy Policy.

16. Contact Information

For privacy-related queries, requests, or concerns, please contact:

Tridev (Pty) Ltd trading as Mere-Ridge Pharmacy
99 Buldana Road
Merebank
Durban
KwaZulu-Natal
4052
South Africa

Landline: 031 015 5554
WhatsApp: 062 557 4089
Email: info@clarifaihealthpharmacy.co.za